{"id":16527,"date":"2025-01-07T18:49:13","date_gmt":"2025-01-07T11:49:13","guid":{"rendered":"https:\/\/www.tibdglobal.com\/product\/%e0%b8%9a%e0%b8%a3%e0%b8%b4%e0%b8%81%e0%b8%b2%e0%b8%a3%e0%b8%9e%e0%b8%b1%e0%b8%92%e0%b8%99%e0%b8%b2%e0%b8%aa%e0%b8%b9%e0%b8%95%e0%b8%a3-softgel\/"},"modified":"2026-10-01T15:08:35","modified_gmt":"2026-10-01T08:08:35","slug":"softgel-formulation","status":"publish","type":"product","link":"https:\/\/www.tibdglobal.com\/en\/product\/softgel-formulation\/","title":{"rendered":"Softgel Formulation Service"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<p style=\"font-size: 30px; text-align: center;\"><span style=\"color: #ffffff;\"><strong>Softgel Formulation Service\r\nElevate Your Dietary Supplement Brand with Innovative Softgel Capsules<\/strong><\/span><\/p>\r\n[\/vc_column_text][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<b>Market Potential: Rising Demand for Dietary Supplements<\/b><span style=\"font-weight: 400;\">\r\n<\/span><span style=\"font-weight: 400;\">\u201cDietary supplements\u201d are experiencing sustained growth both in herbal\/traditional and non-herbal segments. According to Euromonitor International, Thailand\u2019s dietary supplement market has expanded from 21,411.9 million THB in 2018 to 33,986.2 million THB in 2023, projected to reach 47,596.0 million THB by 2028. This positive trend underscores enormous opportunity for brands and entrepreneurs entering or scaling up in the supplement space \u2013 particularly those adopting <\/span><b>softgel capsules (Softgel)<\/b><span style=\"font-weight: 400;\">, a fast-growing and highly competitive product form.<\/span>\r\n\r\n<b>TIBD R&amp;I Partner<\/b><span style=\"font-weight: 400;\"> offers an end-to-end <\/span><b>\u201csoftgel formulation\u201d<\/b><span style=\"font-weight: 400;\"> or <\/span><b>\u201cSoftgel Product Development\u201d<\/b><span style=\"font-weight: 400;\"> solution, working closely with an affiliated softgel-manufacturing facility. We specialize in both oil-based and paste-type (oil + powder) softgel capsules, leveraging years of experience with transparent or opaque softgels, as well as cold-pressed herbal or plant-derived oils as principal actives.<\/span>[\/vc_column_text][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<h4><span class=\"ez-toc-section\" id=\"what_is_a_softgel_why_is_it_so_popular\"><\/span><strong>What Is a Softgel? <\/strong><strong>Why Is It So Popular?<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/2&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<b>Softgels<\/b><span style=\"font-weight: 400;\"> are flexible gelatin capsules encapsulating liquid (oil) or semi-liquid (paste) active substances. Key advantages include:<\/span>\r\n<ol>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"color: #ffffff;\"><b>Easy absorption<\/b><\/span><span style=\"font-weight: 400;\"> \u2013 The gelatin capsule dissolves quickly, releasing active ingredients (vitamins, herbal extracts, oils) for rapid and efficient uptake<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"color: #ffffff;\"><b>Protection of active compounds<\/b><\/span><span style=\"font-weight: 400;\"> \u2013 Softgels shield sensitive ingredients from light, air, or moisture, preventing oxidation or degradation<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"color: #ffffff;\"><b>Smooth swallowing<\/b><\/span><span style=\"font-weight: 400;\"> \u2013 Their slick, pliable surface is easier to swallow compared to traditional tablets<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"color: #ffffff;\"><b>Masked odors and tastes<\/b><\/span><span style=\"font-weight: 400;\"> \u2013 Ideal for strong-smelling ingredients like garlic oil, ginger oil, turmeric oil, etc., making the supplement more appealing<\/span><span style=\"font-weight: 400;\">\u00a0<\/span><\/li>\r\n<\/ol>\r\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;][vc_single_image image=&#8221;15201&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<span style=\"font-weight: 400;\">With these benefits, softgels resonate with health-conscious consumers wanting convenience, potent absorption, and user-friendly product formats \u2013 all aligning with the surging dietary supplement market.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<h4><span class=\"ez-toc-section\" id=\"why_softgels_are_a_smart_move_in_the_growing_supplement_market\"><\/span><b>Why Softgels Are a Smart Move in the Growing Supplement Market<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;15203&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<ol>\r\n \t<li><span style=\"color: #ffffff;\"><b> Expanding Health Consciousness<\/b><\/span><\/li>\r\n<\/ol>\r\n<span style=\"font-weight: 400;\">Global consumers increasingly prioritize preventive health, nutrition, and consistent daily supplementation \u2013 creating strong demand for high-impact supplements in easily consumed forms.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;15207&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<ol start=\"2\">\r\n \t<li><span style=\"color: #ffffff;\"><b> \u201cNatural &amp; Clean Label\u201d Trend<\/b><\/span><\/li>\r\n<\/ol>\r\n<span style=\"font-weight: 400;\">Modern shoppers favor naturally derived extracts and minimal chemical additives. Softgels incorporating natural oils \u2013 e.g., cold-pressed coconut oil, garlic oil, turmeric oil \u2013 meet both health and \u201cclean label\u201d expectations.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;15205&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<ol start=\"3\">\r\n \t<li><span style=\"color: #ffffff;\"><b> Busy Lifestyles Seek Convenience<\/b><\/span><\/li>\r\n<\/ol>\r\n<span style=\"font-weight: 400;\">Many people prefer quick, portable, daily supplements. <\/span><b>Softgel<\/b><span style=\"font-weight: 400;\"> capsules excel in meeting these demands by offering easy storage, minimal effort, and reliable intake.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;15212&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<ol start=\"4\">\r\n \t<li><span style=\"color: #ffffff;\"><b> Targeting Older Adults &amp; Specialized Audiences<\/b><\/span><\/li>\r\n<\/ol>\r\n<span style=\"font-weight: 400;\">An aging population and niche consumer segments are growing. Softgels containing fish oils (omega-3), flaxseed oil, or anti-inflammatory herbal extracts are popular solutions for joints, cardiovascular health, and immunity.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/4&#8243;][vc_single_image image=&#8221;15210&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;3\/4&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<ol start=\"5\">\r\n \t<li><span style=\"color: #ffffff;\"><b> Ongoing Innovation in Manufacturing &amp; Packaging<\/b><\/span><\/li>\r\n<\/ol>\r\n<span style=\"font-weight: 400;\">Manufacturers develop more robust gelatin capsules capable of withstanding moisture or heat \u2013 ensuring active compound stability. Color-tinted or light-blocking capsules also allow unique brand messaging or added protection against photo-degradation.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<span style=\"font-weight: 400;\">In short, <\/span><b>softgel capsules<\/b><span style=\"font-weight: 400;\"> serve as a strategic advantage, allowing brands to stand out in an increasingly competitive supplement landscape. Meeting consumer demand for health, convenience, and tangible efficacy is key to success in this domain.<\/span>[\/vc_column_text][\/vc_column][\/vc_row][\/vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<h4><span class=\"ez-toc-section\" id=\"tibd_r_i_partners_softgel_product_development_services\"><\/span><b>TIBD R&amp;I Partner\u2019s Softgel Product Development Services<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n<ol>\r\n \t<li><span style=\"color: #ffffff;\"><b> Expertise in Designing Custom Softgel Formulations<\/b><\/span><\/li>\r\n<\/ol>\r\n<ul>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Oil-based<\/b><span style=\"font-weight: 400;\"> Softgels: Appropriate for oil-soluble actives (cold-pressed coconut oil, sesame oil, flaxseed oil, black cumin oil, turmeric oil, etc.)<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Paste (Oil + Powder)<\/b><span style=\"font-weight: 400;\"> Softgels: Ideal for blending powdered extracts (e.g., herbal extracts) with an oil base, enhancing absorption or enabling <span style=\"color: #ffffff;\">multiple actives per capsule<\/span><\/span><\/li>\r\n<\/ul>\r\n<ol start=\"2\">\r\n \t<li><span style=\"color: #ffffff;\"><b> Specialized Experience with Herbal and Plant Oils<\/b><\/span><\/li>\r\n<\/ol>\r\n<span style=\"font-weight: 400;\">We possess extensive knowledge working with <\/span><b>cold-pressed<\/b><span style=\"font-weight: 400;\"> and diverse herbal oils. We:<\/span>\r\n<ul>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Select top-quality raw materials<\/b><span style=\"font-weight: 400;\"> meeting rigorous standards<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Design stable softgel formulations<\/b><span style=\"font-weight: 400;\"> preserving active nutrients and boosting absorption<\/span><\/li>\r\n<\/ul>\r\n<ol start=\"3\">\r\n \t<li><span style=\"color: #ffffff;\"><b> GMP-Compliant Softgel Manufacturing<\/b><\/span><\/li>\r\n<\/ol>\r\n<span style=\"font-weight: 400;\">Our affiliated facility offers:<\/span>\r\n<ul>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>High-standard GMP<\/b><span style=\"font-weight: 400;\"> (Good Manufacturing Practice) or equivalent recognized certifications<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Flexible production scales (mass or pilot batch)<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Various capsule types: transparent, opaque, colored\/light-blocking, plus multiple size options<\/span><\/li>\r\n<\/ul>\r\n<ol start=\"4\">\r\n \t<li><span style=\"color: #ffffff;\"><b> R&amp;I Lab Testing (Research &amp; Innovation)<\/b><\/span><\/li>\r\n<\/ol>\r\n<ul>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Prototype Development<\/b><span style=\"font-weight: 400;\">: Identify suitable oils and extracts; balance emulsifiers or absorption enhancers<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Stability Testing<\/b><span style=\"font-weight: 400;\">: Ensure active compounds remain potent without turning rancid<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Compatibility Testing<\/b><span style=\"font-weight: 400;\">: Check interactions between oils, extracts, and the capsule material<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Quality Assurance (QA) &amp; Quality Control (QC)<\/b><span style=\"font-weight: 400;\">: Standardize all production stages to guarantee consistent quality<\/span><\/li>\r\n<\/ul>\r\n<ol start=\"5\">\r\n \t<li><span style=\"color: #ffffff;\"><b> Cost and Marketing Strategy<\/b><\/span><\/li>\r\n<\/ol>\r\n<ul>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Cost Structure Analysis<\/b><span style=\"font-weight: 400;\">: Evaluate ingredient, process, packaging costs to set feasible price points<\/span><\/li>\r\n \t<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Brand Strategy<\/b><span style=\"font-weight: 400;\">: Guidance on brand positioning and unique selling points (e.g., Thai herbal focus, organic claims, or specialized health claims)<\/span><\/li>\r\n<\/ul>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<h4><span class=\"ez-toc-section\" id=\"examples_of_popular_softgel_ingredients\"><\/span><b>Examples of Popular Softgel Ingredients<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][vc_single_image image=&#8221;15216&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;2\/6&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<span style=\"color: #ffffff;\"><strong>Virgin Coconut Oil<\/strong><\/span>[\/vc_column_text][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<span style=\"font-weight: 400;\">Enhances skin health and digestive function; contains MCTs (Medium-Chain Triglycerides) for efficient energy use<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][vc_single_image image=&#8221;15218&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;2\/6&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<span style=\"color: #ffffff;\"><strong>Ginger Oil<\/strong><\/span>[\/vc_column_text][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<span style=\"font-weight: 400;\">Alleviates indigestion, nausea, and supports metabolic function<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;1\/6&#8243;][vc_single_image image=&#8221;15214&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;2\/6&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<strong><span style=\"color: #ffffff;\">Garlic Oil<\/span><\/strong>[\/vc_column_text][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<span style=\"font-weight: 400;\">Helps lower cholesterol, supplies antioxidants, supports cardiovascular health<\/span>[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/6&#8243;][vc_single_image image=&#8221;15220&#8243; img_size=&#8221;full&#8221; alignment=&#8221;center&#8221; style=&#8221;vc_box_rounded&#8221; css=&#8221;&#8221; parallax_scroll=&#8221;no&#8221; woodmart_inline=&#8221;no&#8221;][\/vc_column][vc_column width=&#8221;2\/6&#8243;][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<strong><span style=\"color: #ffffff;\">Turmeric Oil<\/span><\/strong>[\/vc_column_text][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]<span style=\"font-weight: 400;\">Contains curcumin for anti-inflammatory benefits and immune support<\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text css=&#8221;&#8221; woodmart_inline=&#8221;no&#8221; text_larger=&#8221;no&#8221;]\r\n<h4><span class=\"ez-toc-section\" id=\"why_softgel_capsules_are_a_prime_opportunity\"><\/span><b>Why Softgel Capsules Are a Prime Opportunity<\/b><span class=\"ez-toc-section-end\"><\/span><\/h4>\r\n<span style=\"font-weight: 400;\">Given the robust expansion in Thailand\u2019s dietary supplement sector, brands investing in <\/span><b>softgel<\/b><span style=\"font-weight: 400;\"> formulations enjoy a strategic edge. From specialized oils to novel bioactive extracts, softgel capsules highlight convenience, efficacy, and broad consumer appeal.<\/span>\r\n\r\n<b>TIBD R&amp;I Partner<\/b><span style=\"font-weight: 400;\"> stands ready to help clients develop distinct <\/span><b>\u201csoftgel dietary supplements,\u201d<\/b><span style=\"font-weight: 400;\"> overseeing concept creation, production planning, cost optimization, and marketing strategies. Our alliances with experienced softgel manufacturers and R&amp;I teams ensure professional solutions for diverse extracts.<\/span>\r\n\r\n<b>Contact TIBD R&amp;I Partner<\/b><span style=\"font-weight: 400;\"> today to initiate <\/span><b>Softgel Product Development<\/b><span style=\"font-weight: 400;\"> \u2013 from raw material sourcing and formula design to final production and market launch. We\u2019ll help you create a standout brand in a health-focused era that values easy-to-take, well-researched supplements. <strong><a href=\"https:\/\/www.tibdglobal.com\/en\/contact-us\/\"><span style=\"color: #ff9900;\">Click here<\/span><\/a><\/strong><\/span>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column]<div id=\"wd-67fe011839b62\" class=\" wd-rs-67fe011839b62  wd-button-wrapper text-center\"><a href=\"https:\/\/www.tibdglobal.com\/en\/contact-us\/\" title=\"\u0e15\u0e34\u0e14\u0e15\u0e48\u0e2d\u0e40\u0e23\u0e32\" target=\"_blank\" class=\"btn btn-style-default btn-shape-round btn-size-default tibi-button orange\">contact us<\/a><\/div>[\/vc_column][\/vc_row]<\/div>","protected":false},"excerpt":{"rendered":"excerpt","protected":false},"featured_media":15199,"template":"","meta":{"episode_type":"","audio_file":"","cover_image":"","cover_image_id":"","duration":"","filesize":"","date_recorded":"","explicit":"","block":"","itunes_episode_number":"","itunes_title":"","itunes_season_number":"","itunes_episode_type":"","filesize_raw":""},"product_brand":[],"product_cat":[189,223],"product_tag":[],"class_list":{"0":"post-16527","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-deep-tech-development-en","7":"product_cat-product-development-en","9":"first","10":"instock","11":"shipping-taxable","12":"purchasable","13":"product-type-simple"},"tibi_services_grid_image":"","_links":{"self":[{"href":"https:\/\/www.tibdglobal.com\/en\/wp-json\/wp\/v2\/product\/16527","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.tibdglobal.com\/en\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.tibdglobal.com\/en\/wp-json\/wp\/v2\/types\/product"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.tibdglobal.com\/en\/wp-json\/wp\/v2\/media\/15199"}],"wp:attachment":[{"href":"https:\/\/www.tibdglobal.com\/en\/wp-json\/wp\/v2\/media?parent=16527"}],"wp:term":[{"taxonomy":"product_brand","embeddable":true,"href":"https:\/\/www.tibdglobal.com\/en\/wp-json\/wp\/v2\/product_brand?post=16527"},{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.tibdglobal.com\/en\/wp-json\/wp\/v2\/product_cat?post=16527"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.tibdglobal.com\/en\/wp-json\/wp\/v2\/product_tag?post=16527"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}